Max can't verify subscription

I am getting the same message. MAX was provided by AT&T as an incentive for using the wireless plan, but it was billed through Direct TV. Now that Direct TV and AT&T are separate entities, MAX is unable to verify the subscription through either Direct TV or AT&T. And I have been unable to get an answer from either on what AT&T is offering to replace it.

Hey @riklyuda, we're here to help you gain access to Max. 

we want to inform you that "Can't Verify your Subscription" error typically occurs when the Max subscription hasn't been activated, or the wrong sign-in information is used. For these reasons, we have a few questions we'd like to ask to clear this up:

• What AT&T service and plan do you have Max through? This will help us double-check your Max eligibility, and help clarify which account you should use to sign in to Max. 
   
• Have you been able to sign in to Max before? If you haven't used your Max subscription yet, try following these steps to gain access:
  1. Go to their myAT&T account overview via the web. 
  2. Look for the Activate Max or Start Watching tile.
  3. Click Activate if it appears.
  4. Download Max app from the app store.
  5. Open the Max app and select the Person icon.
  6. Select Sign In, then Sign in with a Provider.
  7. Select AT&T and enter the AT&T User ID and password.
     • Confirm the log-in used is the User ID and password associated with Max benefit. 

You can also contact DirecTV team at 800-288-2020.

Thank you,
Susan, AT&T Community Specialist

I am having the same problem. I need to activate my Max subscription but can't find the "activate Max" or "Start Streaming" tile on my account overview.

Same problem. Have the AT&T Unlimited Elite plan and Max stopped working last week saying I need to renew subscription!