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Tue, Nov 10, 2020 5:44 PM

How the Pandemic Is Fueling the Digital Transformation of Sports

The coronavirus pandemic has transformed the sports industry in myriad ways. With many multi-billion-dollar stadiums now sitting empty, fans are clamoring for new ways to stay engaged with their favorite teams — and teams are desperately seeking new ways to monetize the sporting experience. So, how are sports teams around the world transforming the fan experience? And how will what they're doing affect other industries?

Here are a few examples of ways superfans are managing amid the “new normal” of live sports.

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