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Mon, Jun 28, 2021 5:07 PM

TWITCH MIGHT BE THE ANSWER TO THE MUSIC INDUSTRY’S LIVE-STREAMING PROBLEMS

Superstar live-streaming had such high hopes during the year of the pandemic, yet never panned out exactly like anyone expected. While on the surface there seems to be great interest in the product, most artists not named BTS have experienced less-than-stellar results from the effort.

Big-time tech problems have gotten in the way, but could they have solved through the use of a giant platform somewhat overlooked by the music industry?

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8分前

It seems to me that this platform is more popular because of streaming gaming or mainstream bloggers, they chat with their audience and give feedback, but at concerts this is unlikely, you must agree that this is a slightly different segment. So for the music industry, you have to find new ways, because it's unlikely to be marketed through Twitch in any way. 

(edited)

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