FREE HBO now comes with Unlimited Plus + Choice!

If you don’t subscribe to an AT&T video service, you can access your HBO content through the DIRECTV NOW and HBO Go apps

I just got onto 'Unlimited Plus' plan. So, any idea how I can get HBO streaming on DIRECTV NOW? Note that I don't have any TV services from AT&T, and NOT planning to get one.

Thanks.

@SDEagle The fine print is pretty detailed (but still needs more)...

I believe for the $25 DirecTV Now credit the e-mails need to be the same, I'd create a free sample DirecTV Now account and see what happens...

But I'm not sure how you'd just subscribe to HBO since I thought you had a have some service already with DirecTV Now.

AT&T UNLIMITED PLUS HBO CREDIT: Avail. to residential U.S. consumers (excludes Puerto Rico and U.S. Virgin Islands). Requires AT&T Unlimited Plus wireless plan. Prices for all services subject to change. See att.com/unlimitedplan for plan price & details. Exclusions: HBO Credit offer replaces the DIRECTV NOW 12 Months of HBO offer for customers who redeem both. If these customers become ineligible, they will no longer have HBO service. DIRECTV NOW Go Big promotion customers are not eligible for AT&T Unlimited Plus HBO Credit. HBO Credit: AT&T Unlimited Plus subscribers receive access to HBO services & a credit to their bill for the corresponding HBO service. Customers w/wireless service only or DIRECTV NOW receive access to 3 live channels and on-demand content; customers with residential DIRECTV or U-Verse TV service receive access to live channels available for that service and on-demand content. Included channels subject to change. Customers who currently have HBO will see bill credit discounting the cost of the HBO service (up to $17.99 for residential DIRECTV; up to $16.00 for U-Verse TV; up to $13.00 for DIRECTV Premier or U-Verse TV U400/U450; DIRECTV NOW customers (with or without previous HBO) see a charge of $0.00). Other customers previously w/o HBO will see charge for HBO service and corresponding credit discounting the cost of the HBO service on their bill. Activation may be required. Lost Eligibility: Upon cancellation of AT&T Unlimited Plus plan credits will cease. Residential DIRECTV/U-Verse TV customers w/previous HBO service will retain service & and be charged rate previously agreed to without credit; customers w/o previous HBO service will have both service & credit removed. Ineligible DIRECTV NOW customers (with or without previous HBO) will have both HBO service and credit removed. Limits: Only one AT&T Unlimited Plus HBO Credit per wireless account. May not be stackable w/other offers, credits or discounts. For customers with residential DIRECTV or U-Verse TV service and DIRECTV NOW, HBO credit will be applied to residential DIRECTV or U-Verse TV bill. HBO Credit and $25 Video Loyalty Credit must be applied to the same TV service. Offer, programming, pricing, terms & conditions subject to change and may be discontinued at any time without notice. 
From https://www.att.com/plans/unlimited-data-plans.html#legal

Yeah, after calling multiple folks @AT&T, someone finally was able to help me out. Here's how its done:

• Make sure you are signed up for AT&T Unlimited Plus plan.
• Go to https://www.att.com/plans/unlimited-data-plans-plus.html
• New user? Click on Go to DIRECTV NOW. Current customer? Click on Sign in
• Once logged in, you will see 'Verify phone number' link. Click on it.
• You will receive a text message on your AT&T cell phone.
• Reply 'Yes'
• HBO and $25 discount will be added to your current DIRECTV NOW package immediately.
• Enjoy watching!

@SDEagle You beat me to it, I just found it and came back to update my post...

I found it at the bottom of this page https://www.att.com/plans/unlimited-data-plans.html#collapseTwo

With a BUNCH of other FREE HBO related questions.

The actual button you want is on https://www.att.com/plans/unlimited-data-plans-plus.html

Just in case the above link disappears, it's at https://www.directvnow.com/accounts/select-plan;flow=update (which may or may not work on it's own).

@Gary L  Wow, you are always quick with the good news.  😉

Hello,

I am replying to SDEagle's post about Free HBO with the unlimited plan.  I believe it was you that stated, "I just got onto 'Unlimited Plus' plan. So, any idea how I can get HBO streaming on DIRECTV NOW? Note that I don't have any TV services from AT&T, and NOT planning to get one."

But later said, "

• Reply 'Yes'
• HBO and $25 discount will be added to your current DIRECTV NOW package immediately.
• Enjoy watching!"

You stated "to your current Direct TV Now package."  That package is a subscription plan with DirecTV that after the free 7 day trial, will send you a bill.  I think the cheapest package is $35, so with the $25 discount, you will still pay $10/month for the package which includes more than just HBO.

So I am not sure how you are not planning to get a package when after the 7 day trial, you will have a package.  I have called several AT&T people, and that is what they are telling me.  

I am not looking for a package, I don't want tv service from anyone and from what I am reading everywhere, is that you are not required to have one, but I cannot find one AT&T person who will give me one.  They told me what they said as far as subscribing like you stated, but they said it is not free and requires a package which seems contrary to AT&T's announcement.  AT&T said yes it is confusing and should be written better but you must take a package and get the $25 credit then costing you $60/month and you get like 60 channels with HBO being Free. 

I think HBO cost $15 a month, so I would be getting $5 off with paying $10 month and get 60 channels but that is not what I want. I want only HBO free with my Unlimited Data Plus plan as the ads state.

If anyone know how I can do this, please let me know.

Thanks

I did not mean to say "the $25 credit then costing you $60/month and you get like 60 channels with HBO being Free. "  I meant to say "the $25 credit then costing you $10/month and you get like 60 channels with HBO being Free. "

What you said is right - You can actually get HBO without any of their video services.

The problem is, AT&T reps are still getting updates about this latest offer, and most of them are confused, or still following their older offer ("must have a package") to be on safer side.

I called 4 people yesterday, and everyone looked into their manuals multiple times but only 2/4 people came back to confirm that video service is not required with free HBO.

The reason why I changed my mind later (to get a package) was because I was okay to pay $10 for an additional 60+ channels, but to summarize, yes, you should be able to get HBO for free without any packages (if you have signed up for Unlimited Plus plan).

Note that people who confirmed that the packages are not required, also mentioned that there is something called as 'Freeview' which will allow the free HBO service. Now, since I decided to get the package, it was straightforward at my end.

Are you already on Unlimited Plus plan? If so, follow all those steps that I mentioned somewhere above. See if you can get HBO to your account without getting any of their packages (I believe it should work). Also note that signing up to DIRECTV NOW website doesn't mean you will have to subscribe to any of those packages. It will be more like a free account.

So, once again, follow same steps and see if HBO will be added to your free DIRECTV NOW account. Good luck!

Edit: Also note that AT&T clearly displays the message "HBO included. Video service not required for this plan" before signing up for Unlimited Plus plan if you are a new customer.