Re: Taking Advantage of Existing Customers with Rate Hikes?
08-01-2013 05:26:22 AM
I would like to know why you take advantage of existing customers with higher rates, when new customers pay 30-40% less. After my introductory rate ended, my rate went up $30.00 while new customers get a "low" introductory rate. There doesn't appear to be any reason to stay with yoru company long term.
You act like AT&T is the only company to do this. EVERY provider has a new customer rate. It's no different than a wireless provider. You want a cheap new phone, you sign a new 2 year contract. I work for a large tax software company and we offer new customers a discount rate higher than what our long time customer get. Why, because 1) going through a conversion process is not easy and you can expect to have reduced revenue your first couple of years and
2) it's a pain in the butt to have to keep changing services every year or two.